One thing that consistently annoys me, like a toothache, is famous people whinging around about how they don’t WANT to be famous. Tim Jonze of the Guardian clearly agrees with me.
“It’s horrible. I feel all this hype does is expose the conglomerative, sadistic nature of the music industry.”
These are the words of Joe Lean & The Jing Jang Jong. Nothing wrong with hating hype, you might say. But then, if they genuinely feel this way, why do interviews and photo shoots?
They’re not alone, though. On 6Music news the other day, Adele was claiming “the hype” was a bit of a pain, but that there was “nothing” she could do about it. Apparently, she’d only done a “couple” of interviews, the rest just came out of nowhere. That’s odd, as the magazines I work for have been bombarded with requests to do features on her. Is the press office going against their client’s wishes?
. . .
It’s fashionable to hate the establishment, to want to represent the alternative… but if there’s nothing to back this up, who are they kidding? I suggest they all either take a leaf out of the Arctic Monkeys’ book (who made it a right pain in the neck to get an interview and refused to bow down to radio and TV station demands even before they were signed) or admit that, deep down, they secretly love having journalists frothing at the mouth over their unique ability to play a bass guitar in time with the drums.